Managing your pipeline
Recruiters manage the flow of several pipelines. These pipelines must always be active, current and overflowing if their business is to be successful. So they organize their day, centering it around certain basic activities to keep the pipelines going. If any one of these pipelines are out of sync it could cause the recruiter to be out of commission and consequently, they then earn no commission. A key part of a recruiters focus is on balancing these pipelines and increasing the flow in each of the following:
Searches: Searches are the heart of a recruiting organization. Without positions to fill, the recruiter is out of business. A recruiter is continually on the hunt for searches through all manners of marketing, cold calls to potential clients, calls to existing clients, referrals, networking and advertising.
Candidates: Now in order for the above mentioned searches to be filled, the recruiter must have qualified and preferably passive candidates. So a recruiter is always pursuing every avenue they can through cold calling, social media web sites, job postings and referrals. By continually sourcing candidates, a successful recruiter is managing and increasing the flow of contacts, relationships, and resumes.
Submissions: A submission is a qualified candidate that you submit to your client. If the recruiter is managing their searches and candidates, then the first hurdle of the placement process has been cleared by your submission. It is absolutely essential for the recruiter to have an ongoing flow in the first two pipelines in order to efficiently and effectively make their submissions. Hopefully your client will be interested in the candidate and want to interview them and the candidate thinks the company and opportunity are exciting enough to interview for…and when these two things come together…it is then time to coordinate the interview. Now it gets really exciting.
Placements: Placements are what a recruiter’s work life is all about. Recruiters are in the business of, and stay in business only by, making placements. A placement is that magical moment when everything clicks and all the bells and whistles go off. These placements require the experienced mediation, management, communication, and sales ability of a skilled recruiter. Making placements and closing deals is a recruiters reward for managing their all-encompassing pipeline activity.